An online medical device marketplace

PRODUCT

Doctor's Bazaar attempts to create a global marketplace for medical devices, by connecting medical device manufacturers with distributors and hospitals.

Along with strong social media and networking tools, it has search, curation, transaction and analytics tools which improve product discovery, engagement and conversions amongst its users.

Requirement

UI / UX design and development

Applications

Storefront - Responsive web (white labelled for different brands)

Storefront admin - Responsive web

Asset management - Mobile, React Native

Doctor bazaar platform - Responsive web

Process

Lean UX design and development

Design Strategy and Approach

Build. Measure. Learn.

An iterative approach with a focus on constant measurement and 'learning loops' as well as close collaboration between the design, development and business teams.

results

1. Smooth Go To Marketing (GTM) launch.

2. Onboarded top 5 industry players as paid customers!

3. Asset management module, helped increase ROI for the hospital management.

Other case studies

Design is the silent ambassador of your brand
- Paul Rand

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